Melinda Enfinger

AoL 045: Helping Veterans find Real Estate, Mentoring, and Business Success with Melinda Enfinger

Taking a passion and making money from it takes the form of many types of careers.

For me, you guys know I love helping people do actually that. That’s why my focus in grad school was entrepreneurship. I love discussing and thinking about it… turning around and helping someone else out through the process.

This session’s guest is no different. Melinda Enfinger is a veteran of the Marines who found herself in the reality industry afterwards, and now finds herself helping veterans find their own property – plus other benefits that they might not know about.

In this session, Laila and I talk with Melinda and find out about her years of service (especially being a female Marine in the 90’s), how she got into working with veterans, and some of the commonly missed benefits that veterans might not be aware of when it comes to reality.

If you are veteran (or know one) and you don’t have a great relationship with the Veterans Services Office, then you should definitely listen to this and see if knowing Melinda might be worth your while!!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Why Melinda joined the Marines and what her experience was like during her tenure. 9:00
  • How she got into reality upon leaving the Marines. 14:11
  • How the transition went from being in Marines to being a civilian 15:47
  • Why she liked being involved with reality for as long as she’s been in it. 17:15
  • What some of her favorite stories are when it comes to helping veterans with reality. 21:25
  • How she found herself doing copywriting work. 22:43
  • What she belives makes for good copy. 28:30
  • When it’s better to use “we” vs “you” when writing blog posts. 32:49
  • How she feels being in the military pushed her into coaching and consulting 35:05
  • What kind of people does she like working with the most? 37:53
  • What some of her favorite wins are in her coaching. 42:02
  • What are some things that married military couples should pay attention to when thinking about buying a new house. 50:07
  • Why Melinda believes that veterans need to take advantage of their local Veteran Service Centers 52:58
  • What are some influencers in Melinda’s life 55:37
  • 3 Truths she’s learned that she’d share with others 56:08
  • What ad would she put out into the world? 56:47
  • What would Melinda say to her 30 year old self? 58:27
  • Who comes to mind when she thinks of the word success? 1:02:10
  • …and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Interview with Shawn Mahdavi of Realbies:

How to be Authentic Online:

Mecklenburg County, NC Veterans Services Office (Just Google your county for yours or Use this link):

22Kill and the Honor Rings:

22kill

22Kill Intro:

Excerpt of the Glenn Beck Program featuring Jacob Schick of 22kill (Part 1):

Jacob Schick of 22kill (Part 2):

Entirety of the Glenn Beck Program for that day.

Additional interview with Jacob Schick:

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

ashley zahabian interview

Ashley Zahabian: Getting Through Difficult Times and Busting the Myth of Overnight Success (AoL 044)

When it comes to success, many times we think that people are lucky and that success just happens. Even this past week with the launch of Pokemon Go, we’ve seen something take very little time to become really well known – even by those of us who have put very little time into it if none at all.

However, just like the creator of Pokemon, our guest Ashley Zahabian would tell you that there is no such thing as overnight success. In fact, when it comes to her story, she’s been on the public speaking path for several years already – which is saying a lot for a 21 year old!

In this session, Ginger and I dive into Ashley’s path and find out how an overnight success story is made. Join in as we discuss how she went from living a caged life to a charged one, what she has planned for the next few years, and how she stays consistent in her work.

If you’ve seen this gal on stage, Facebook or YouTube, this is a backstage pass that should give you hope in reaching for your goals and dreams!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Why the struggles she’s had over the last several years have helped her become an “overnight” success. 10:39
  • What she’s been able to implement into her entrepreneurial career from what she learned in college. 15:34
  • Ashley’s take on Mr. Wonderful blowing up on Maneesh Sethi on Shark Tank 19:09
  • Why she thinks it’s important to work with your passion. 21:00
  • How she belives that she was able to move from living a Caged life to a Charged life 27:22
  • The feeling of what it was like to become an honest person. 23:34
  • The first thing someone can do to step into a Charged life. 28:37
  • How Ashley stays consistent in her work week. 34:38
  • What gave Ashley the idea to start doing her video series. 38:47
  • Why she doesn’t worry about using clips from movies in her videos on YouTube. 40:45
  • How long Ashley has been doing speaking engagements. 42:10
  • What she would recommend for people to do if they wanted their first speaking gig. 43:34
  • What she imagines that the next 5 years of her career look like. 48:19
  • Three truths that she would share with others. 51:25
  • Three of her favorite influencers in her life. 52:02
  • If she could have high school consume certain information, what would she prescribe. 52:41
  • What she would tell the 13 year old version of herself. 56:50
  • …and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS (Update – 5.16.2017):

Hey guys! Thanks for looking for the show note extras for Ashley’s interview. Unfortunately, a lot of her earlier stuff has been taken down. So I’ve gone and added a few other videos for you to enjoy of Ashley at work… including her TEDx talk!

Ashley’s Interview on Addicted 2 Success TV:

Ashley on her Experiences at the Feliciano School of Business:

Believe in Yourself (An Early Speech by Ashley):

Ashley is officially a TEDx presenter!

Ashley on the I Am the Average Podcast:

Ashley Zahabian interview

 

 

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

improve networking skills

5 Simple Ways to Improve Your Networking Skills and Build Successful Relationships

The process of networking itself is simple. Just show up to events and initiate conversation. True, even that part can be hard for people. However, that isn’t really the hardest part!  The hardest part is the follow through.

When I was first introduced to the networking scene after I got out of grad school, I was a little clueless about how to do it exactly. I wanted to find people that would be able to help me get to where I wanted to be faster. I took advantage of the idea that there’s plenty of people out there who want to help new graduates move forward in their career. Not once did I really think about who I should be talking to.

Today, I have realized that there are 4 types of people that will be key to your success as an entrepreneur – whether you’re online, or offline. They are:

  1. A mentor (virtual or not) – Someone you see yourself emulating as you grow your business. A working relationship with this person is a plus. Their job is to be the best version of themselves so that you have a target to keep shooting for.
  2. A Tribe – A group of people that like what you do because you give value to the group as a whole.
  3. A Mastermind – A small group of peers that are going in the same direction as yourself.
  4. A Coach – Someone that gives you feedback on your growth and helps you figure out answers to questions you have. Their job is to help you be a better you.

(If you want to find out more about these different types of people and why they’re important to network with, you can do so by grabbing my resource: 6 Cornerstones to Building a Successful Online Business.)

Once you find these people, you need to be able to build meaningful relationships with them so they don’t leave your life as quickly as they entered. So here are some quick tips in doing just that.

Be In It to Win It

There’s no way around it. Winners like to surround themselves with other winners. If you’re wanting to get to know those that are at your level or above and want to keep them around, you’re going to have to have a mind-set that you’re going to succeed at your business.

This means that you’re going to have to have a long-term mentality to not only the decisions you make, but also realize that just because someone isn’t currently talking to you (and might not have for the past couple of months), doesn’t mean that they don’t “like” you anymore. Just like you should be, other solopreneurs and entrepreneurs in general are pretty damn busy. Get used to it!

Become a Go-To Person

Before you become a Go-To person in any field you need to have spent some quality time learning about that field. This is equally true for creative entrepreneurs as much as it is for engineers, realtors, insurance agents, etc.

The more you know about a certain subject, the more people will seek your knowledge out.

One thing that my mom always preached as I was growing up was that education is key to life. In fact, it was the one thing that she believed that worth pouring a small fortune into when the time arises. As you might know, it took me 6 years to get through my undergrad. She was totally ok with this as she would remind again and again, “when you look back on how long it took you to actually get through something worthwhile, you’ll realize, in the end, that it was worth it regardless of how long the process was”.

While I might not be directly using that knowledge that I picked up during those years, I will say that it has helped me become the person I am, help mold the way I think, and also introduce me to some of the best minds I know.

Give More Value Than You Seek

Many of us have superpowers that we try keep to ourselves. In the book, Will It Fly?, Pat Flynn talks about finding your superpowers early on in the book to figure out what you’re naturally good at doing so that you can make a business from it.

According to the results I got from the exercise in the book, my top 4 superpowers are:

  • Connecting
  • Teaching
  • Seeing Possibility
  • Loyalty

And you know what? I’d totally agree with this.

However, what he didn’t mention is that those same superpowers can help you even when you’re not trying to actively build your business. And, in fact, I think you should use them as much as possible.

Are you connector like me? Then introduce new ideas and people to each other without a fee. Are you a great coach? Then coach people here and there pro bono.

Eventually, others will know you for what you’re good at and all that good kharma that you’re putting out there will come back to you.

Treat Others by How You’d Want to be Treated

Meaning, treat them like a person.

Only celebrities are going to have crazy amounts of followers when they first open an account on a new social media platform. If you start using Periscope to build your business and you have one viewer, start engaging with that viewer. Make them feel like they’re not invisible.

The more you do this, the more likely that person will subscribe. The next time you come on, they might be there and so might another. Engage with both of them. Then you might have two subscribers.

The second one then might share you to their friends and the next time you hop on, you might have 5 viewers. Engage with them all. Ask them what they’re thinking about the topic. Find out where they’re from. Actually care about who you’re talking to.

No one cares what you know until you show how much you care.

Accept More Responsibility by Being More Intentional

Here’s one that we all struggle with in some manner or another. From a young age, many of us believe that if we can get people to not pay attention to us, then we won’t get in trouble as much. As a kid, this definitely has some merit to it!

If we’re known to be someone that doesn’t break things, when something does end up being broken, we can simply say “It wasn’t my fault!” and the grown-ups will go find someone else that has a dirtier track record.

However, this approach might not necessarily be useful later in life when we want to be recognized for our efforts.

If you’re the type of individual who wants to be recognized, you have to get on people’s radar first. There’s plenty of ways to do this.

If someone has a major life event on Facebook, even if you haven’t spoken to that person in a while (if ever), say something. Not only will you have a better chance of being recognized by that person in the future, Facebook will actually start sharing your posts with this person (unless they blocked you). Posting on people’s walls on birthdays is a great way to start.

A few other old school ways to start getting recognized is taking people out for coffee or lunch. Going to events you normally don’t go to and just calling more people up (either by phone or through skype) is great ways to build your reputation.

Also, if you’re in an organization or group of people where something goes south, and you’re known for having a good record, chances are that if you take responsibility for that situation, you might look better for trying to take the blame from whomever actually did. Even if you don’t have a good track record, you might get some recognition for actually taking responsibility. When we live in a society where many people try to shy away from responsibility, those that attempt to take it (good or bad) tend to get recognized.

Action Steps:

So, there you have it. Five ways I believe that will help you build better relationships as you go forward and meet those future great friends.

It’s fairly common sense stuff, really. However, as we all know – common sense isn’t commonly used in today’s world. It’s amazing what doing these tactics will do for you.

If you already employ some of these tactics, I’d love to hear some details in what works. Comment below!

dustin stout

AoL 043: How to Place Your Knowledge on Auto-Pilot and Get Paid Repeatedly For It with Dustin W. Stout

People start businesses for all sorts of reasons. Sometimes that reason is that they see a need in the world that they can respond to. Others, like me, start a business because we see it in the future as a means to create a lifestyle that we want.

The same can be said about this session’s guest, Dustin W. Stout.

Dustin, like many other entrepreneurs, stumbled into business. And over time, he became really good at being a consultant and helping other people with his skills. However, this was active time that he was putting in and it was taking away from time that he could be spending with his young family.

In this session, we find out more about where he came from, how he became well known in social media, and also why he basically changed his business to focus on building SaaS products.

If you’re currently a freelancer or doing work that requires you to put in a ton of active work from project to project, perhaps Dustin’s story will give you some insight in how you can build a business that gives you more freedom.

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Why Dustin believes that performers do so well in the digital marketing space. 4:59
  • How he got started as a youth pastor after being a performing arts major. 6:11
  • How he stumbled into his first business. 9:45
  • How Dustin first met Michael Hyatt and was compelled to build his platform. 13:27
  • What his first blog was about. 18:15
  • What made his blog take off. 22:05
  • How Dustin created his first community online. 23:51
  • How he got his first paying client. 26:09
  • What the process is like to get recognized by Social Media Examiner as someone that knows that they’re talking about. 30:37
  • Where Dustin got the idea to start in the plugin / SaaS world. 32:37
  • What Social Warfare is all about. 35:37
  • Freedoms that Dustin has through his business versus the life he’d have if he went the actor route. 35:41
  • Would he ever consider going back to the acting world? 40:47
  • Three teachers that has catapulted him to where he is today. 44:01
  • Three truths that he’d share with others. 46:29
  • If he was to put in ad into the world, what would it be? 48:22
  • What he would say to his 20 year old self. 52:09
  • When he thinks of success, who is the person he thinks of and why? 53:23
  • What are some steps to “be like Dustin”? 55:06
  • …and MUCH more!

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

More about Social Warfare:

>

 

Dustin discussing Google Plus with Lauren Francesca on why you might want to check it out:

Dustin with Thomas E. Hanna on how to use images with your content:

An example of why Dustin chose to build a SaaS business like Social Warfare:

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on iTunesStitcherSoundcloud, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

Don’t Be a Sell Out: What the Modern Entertainment Industry Can Teach Us About Creativity

Growing up, I remember watching the Star Wars movies. I remember how I saw the first one and really didn’t think much of it at the time. As a 7 year old, I saw it as another action flick – boring when people talked, but cool when they shot at each other!

Like most kids at my age, we were too young to have seen the movies in the theatres. Instead we got to see them when they came on at night on the main network’s movie nights. I remember my mom telling me I just had had to watch them. In fact, I think one of the first movies that we ever recorded with our VCR was Star Wars: Return of the Jedi… or least attempted to. (I’m guessing somewhere in 1987 – 1989.)

As time went on, I became more and more of a action and sci-fi geek. That was probably one of the reasons that the Ninja Turtles stuck with me as much as they did. But, I also remember really getting into science as well. Seeing all those planets in the shows really made me interested in Astronomy.

By the mid 90’s, I had finally saw all of the Back to the Future movies. Sci-Fi series that I watched at the time included all the Star Trek shows including syndicated episodes of TNG. In fact, along with the X-Files, I remember Voyager being the shows I looked forward to that would literally help me get through the week. In today’s world, I realize how silly this sounds, especially in an age where so many people use their DVR to watch their shows. But it was the truth back then before everything was On Demand.

Needless to say I was definitely hooked on my sci-fi shows and movies.

 

The Best Summer Ever?

I remember the summer of 1996 as if it was last year. This was the summer after I got back from my 8th grade trip to Washington D.C.. During the trip, I was exposed a ton to what my peers listened to as far as music. Really, up until that point, when I heard music, it was my mom listening to her oldies music, or what I heard in school for band and music class. I really hadn’t developed an interest in it.

Nope, I was too involved in video games, TV, and, movies to care about music.

Well, when I got back from the trip. Things were different. In fact, it wasn’t very long at all before I signed up for what was called BMG Music Service. And, you might remember, back then being able to get 10 relatively new CD’s for a third of the price was awesome! Especially if you just had to have certain songs you wanted to hear over and over.

Well, again, being fairly new to the music scene, I didn’t really have any preference to what I was listening to. It was all new to me. So what I ended up doing was ordering a ton of soundtracks because they gave me a good sampling of what was popular. I felt that I had my own radio station.

I remember that in one particular catalog, it mentioned some of new releases which were going to be coming out in the next month. One of those was the soundtrack to Independence Day. I didn’t know much about the movie at the time, other than Will Smith and Jeff Goldblum were both going to be in it.

Will had just gotten off of Fresh Prince not too long before and had some success with Bad Boys. Jeff had already been in Jurassic Park, so I knew who both actors were.

Up until the movie came out, I knew it was going to be about aliens invading Earth and the military. I guess I just figured it was going to be something similar to Stargate (the movie) which I loved as well.

So, all of these parts coming together AND having seen a little bit in the making of, I knew that it was going to be a great flick.

That being the case, I ordered the soundtrack along with a few other CDs. I figured, “hell, if this is as good as any of my other soundtracks (especially Batman Forever), then it should be a great album!”

So, July 3rd comes around and I see the movie. I was blown away. (I think I ended up seeing it in theaters two other times – which is actually saying something for me.)

Shortly after, I get my soundtrack and pop it in a CD player and…

Disappointment.

Here I was hoping for the songs from the movie and I get the score. I didn’t realize what scores were until this point. But, you know what? Even though I was disappointed the first couple of times I played it through, the score started growing on me – especially as I saw the movie a couple of more times.

From there on, while I continued to order soundtracks from BMG, at least I paid more attention to what I was ordering.

 

Nice Story down Memory Lane, JC, but So What?

This past weekend, on July 3rd, 20 years later, I saw the sequel of ID4, Independence Day: Resurrection (does that make it ID4:2?).

For the most part, I enjoyed it. It was fun. I didn’t expect too much going in, because I knew Will Smith wasn’t going to be in it. It was interesting to see how they approached the story 20 years later.

As I was leaving the theatre, though, things didn’t sit with me right. There seemed to be something missing from my experience. A sense of awe that the first one left me with.

To be honest with you, a lot of blockbusters that have been coming out in the last few years – I’ve gone in thinking this might be the one where I get a sense of awe again.

Nope. No such luck.

I couldn’t quite put my finger on it until I searched on reddit for the discussion of the movie. And then it hit me. ID4:2 was a shell of itself. The franchise had sold out.

Perhaps I’m using too aggressive of a term here. I mean, isn’t that what Hollywood is all about? Going mainstream? Isn’t part of going mainstream trying to appeal to more of the masses?

I tried to rationalize what I was feeling…

It might simply be the fact that I’m older and I’ve seen everything you can do in a movie. That might be it. Because there have been only a few movies recently which were such an experience that after watching it I’m like, “That was cool!”.

Two of them have been animations: Wreck It Ralph and Big Hero 6 were pretty cool. Live action ones included The Martian and Interstellar. Those were pretty awesome. If we went a little further back, the first Iron Man movie was cool. So was the first couple of Spiderman movies.

As far as EPICNESS goes, nothing beats the Matrix or The Lord of the Rings Trilogy.

However, I’ve still not gotten any big “Woah!” moments for a very long time.

Has Hollywood in itself sold out even more than what I remember of it in the 90’s?

 

Finding the Woah!:

A big part of the reason that I think that I haven’t gotten any woah moments recently is because I end up seeing movies that are formulaic. I’m seeing most of the blockbusters – and while these are neat, cool, and have great visuals, they just don’t seem as intimate or real as those that I remember from the 90’s.

Just an example: when you think of the Turtles from the 90’s, they sure aren’t the same guys from the most recent movies. The most recent movies just seem more fake to me.

One thing I’ve thought that it might be is all the CGI. Perhaps, I HAVE become a little too accustomed to all these special effects or maybe it’s that the writing is so much more predictable compared to when I was growing up. It’s hard to tell.

But, one thing’s for certain, it doesn’t just plague movies. There’s formulas for what sells in TV, video games, and especially in music. Everything seems to be a copy of each other.

But just because things sell over and over again does it mean it’s good? Obviously the answer is no. The entertainment industry is giving us very high filler and very low content.

Going back to ID4:2, I really think that’s why I felt something was missing. I didn’t have much connection with the characters. And what connection I did have from the first movie was all but taken out – if not from this movie, then definitely from the next. (Yes, there’s going to be another one.)

So what is Woah! when it comes to storytelling? I think it’s all about having deep connections with the characters, having amazing and out of the ordinary things happening to those people, while at the same time making sense (no plot holes).

When you think of movies like Jurassic Park, the original ID4, The Matrix, and even The Lord of the Ring Trilogy, and even as far back to the Wizard of Oz. What was so mesmerizing about these movies? It was that we, as the audience, felt that we were connected to the characters in the movie. Things started out normal, but when things started to pick up, we were in those experiences with them. And, we weren’t left in the dust to try to figure out how they got from Point A to Point B.

 

How this All Applies to Us as Creators:

When we’re building our creative business, we need to make sure that those that are from the beginning feel like they’re part of what we’re building. We need to build relationships and engage with as many potential fans of our work as possible.

When we start having success and reaching higher and higher levels of it, don’t forget those who were there in the beginning. If treated right, these can become your biggest fans and help you grow larger and larger.

If you don’t treat these folks right and just try to sell to them and keep stringing them along, then you might regret that in the long run. You might have your own success, but you won’t be seen as some epic people mover.

Also, make sure you’re showing who you are. There’s already a Gary V., a Pat Flynn, and a John Maxwell. Learn to understand and embrace yourself, and your story, like they have. The continuing of that story is what makes you original.

 

Action Steps:

As your working this week, realize that your story is original. Don’t try to be like someone else out there. It’s not going to work. Even if you’re just starting off on your journey, embrace the moment. Pull it all in. In the future as you meet more and more people, they’re going to wonder how you got started. Telling them that you put one foot in front of the other might help, but being able to give them exact examples will be even better.

Also, don’t be afraid to be authentic. Whether that’s through LIVE streaming apps or simply by writing your blog in a journalistic way. The more authenticity you have, the more people you’ll attract.

UK Entrepreneur

Brexit: What it means for the UK Entrepreneur and Personal Freedom

As we’re coming up on another fourth of July, I’m happy for what I’ve been able to accomplish in the past year. I’ve successfully helped a book launch (which I’ll get into more next week). I’ve helped build a few sites. I’ve also started a podcast that I continue to refine. AND I’ve met and reconnected with plenty of wonderful people who are joining me on this path with me – including my contributors, the fine crew over at the Experts Community Facebook Group, and, of course, you guys – the readers of this blog. 🙂

One of the people (hi Ameeta!) that I connected with over at the Experts Community, was actually pretty upset about how her country let her down the other day in this whole Brexit thing. And I must say, it’s one of the things that I’m interested in the current world affairs. Not because I’m losing thousands in the stock market right now. No, I’m sure that will come back (it’s not the first time). But because I’m really curious as to how the UK people are going to take advantage of this situation they now find themselves in.

I mean, we could go on and on about why they chose to leave the EU. But it really doesn’t matter at this point. Or, as Hillary Clinton will go down in history as saying, “What difference, at this point, does it make?”

Really, the arguments that Scotland is arguing about “European” trade, jobs, and all of their opportunities disappearing – for now, yes. They have. However, in the long run, is that such a problem?

To be honest, the UK is/was the financial capital of the EU. Why can’t they just focus on building themselves back up on their own? Is the EU really going to be such a great place without them putting in their share of the funding?

 

How the UK Should Capitalize

Whether or not the UK makes it out of this entire situation is really up to them. They can either look at it as a catastrophe or an opportunity. If you’re a UK entrepreneur, I know how you already see it! That’s great. But, it’s up to the youth now to not say “oh, my future is broken now”.

They need to start figuring out like many of us in the US that the old ways just aren’t going to work. The old economy is broken. You can’t rely on the traditional J.o.B. as we once knew it. (In fact, we talked about this in depth in session 1 of the podcast.)

In fact, in reality, the way that our parents have grown up with a world of people seeking jobs as a “working for” a company vs what many of U.S. Millennials are realizing as a “working with” perspective is not new. Before the industrial revolution, everyone essentially owned their job.

In the US today, we see people owning their job more and more with the development of the sharing economy. Companies like Uber, Yerdle, and JustPark. Do they have to use the companies that started over here in the US? No, they don’t. Just like every town has plumbers, farmers, and car mechanics, they can have their own as well.

 

Personal Freedom

In the end, I think it’s this reliance on jobs and government that has weakened so many Millennials who, like me, expected a job to be waiting once we got out of our time in college. However, as I’ve said before, it’s not the rule anymore. And frankly Millennials as a unit shouldn’t “expect” all these gifts for just showing up. That’s never been how the world works.

Much of what we have now is from the expense of those that came before us. So what if we have companies giving us less than they had? How is it our right to have that standard of living? It’s not. And while the youth of the UK might have stumble forward in the short term, I really think that in the long run, they’re going to start coming up with their own sharing economy companies. Which means they’ll have their time back, something to show for it, and become a better person in the process.

Sounds like a rough deal, indeed! 😉

 

Action Steps

As with any post I’ve made, I have something for you to do next!

Take in the news about what’s going on this post-Brexit world. See how hard it is for people to accept change. Then read this article about what Gary Johnson had to say about the entire situation.

Once the dust does settle, I think many Brits might embrace what they have. They might even realize that they actually were paying more than the lion’s share for support of the EU.

Heaven forbid if they actually become an example for other European nations by standing on their own two feet.

AoL 041: Authenticity Rules – How a Performing Artist Can Become a Digital Marketing Maven with Mari Sauer

No matter your age, background, sex, or culture, in the United States you’re free to pursue anything you want to in your career. Many people don’t realize this. They believe that what they’ve always done or what they’ve always been determines their future.

One of the best mainstream movies that come to mind that I recently watched the sequel to is My Big Fat Greek Wedding. In that movie, there’s a ton of traditions that the main character, Toula, has to deal with as she realizes more about the life she wants to live and with whom she wants to live it with.

I know my own previous thoughts of what I could be always included something “technical”. I grew up loving video games, reading n0n-fiction books about astronomy, being a sci fi geek in general, and thinking about places that I could travel to – and how their cultures were different. All of these things in a small town were hard to achieve. So as I got more involved in the internet, I found myself exploring the world wide web even more. I believed that my excursion into electrical engineering would help me understand the technology that goes behind how it worked – but I don’t know if I ever expected for it to be the focus of my job, in retrospect.

Today, I like to believe that part of my quest with New Inceptions is helping people reconnect to that in which they loved to do in the past, or even more so, help them realize that the silly interest that they care about but no one else does, might actually be the thing that sets them free.

The guest of this session is someone I believe has had a similar realization. She’s a great example of someone who is discovering her new inception.

She loves to help people connect with others about what they’re doing through digital marketing. She also has a love of performance and, in fact, wanted to be a professional dancer as she was growing up. However, as you might know, artists generally can’t make a living on their art early on in the career – so they have to pay the bills through other work. And like many struggling artist stereotypes out there, she became a waiter.

Funny enough, though, she developed an interest in her work there too and soon in the rest of the world of hospitality.

When I found out about her past in dance, I knew I had to have her on the show to talk about her transition to the role that she plays now. Needless to say, she’s not just some kid in their 20’s who just because she knows how to set up a social media account calls herself a social media guru. She’s someone that uses her experience in these other fields to make her clients not only feel great about the work they’re doing, but also plan it out so well that it’d be suitable for a five-star hotel.

In this session with Mari Sauer, we talk about her trek through dance, hospitality, and what brought her to digital marketing. We’ll also discuss why she believes why solopreneurs need to be more consistent with their social media. And we also talk about Gary Vee a bit and his interest in SnapChat.

If you feel like you’re stuck on an island that is closed off to opportunity to become a truer version of yourself, I hope that this talk inspires you to get out of your comfort zone of who you think you are professionally. Let’s learn to reconnect to the new version of yourself!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • Where her interest in pursuing a degree in dance came from. 7:06
  • How Mari made Hospitality and Tourism Management a big part of her career – even though she didn’t have a degree for it. 11:28
  • How authenticity helped her climb in the hospitality industry – including ending up working at the Four Seasons Maui. 16:02
  • How Mari ended up moving from Maui to Chicago. 18:20
  • What she learned from her time a PTA President when it came to dealing with volunteers. 20:29
  • How she eventually got back into the working world – this time in startups. 23:49
  • When she felt it was time to start her own thing vs starting again elsewhere. 30:10
  • How Mari gets paying clients and what she does for them. 36:52
  • How she keeps all of her client’s social media schedules straight. 39:40
  • What types of things she sees her clients doing when she first starts working with them. 42:41
  • Some of the hacks that she’d recommend to help solopreneurs out with their consistency in posting to social media. 47:05
  • Why it’s important to plan out your marketing and involve storytelling into your marketing. 48:21
  • What Mari is excited to be doing these days. 52:10
  • What she thinks SnapChat is a tool of authenticity. 53:22
  • What she’s looking forward to in the not too distant future with her brand. 49:42
  • How she wants people to remember her by from listening to her in this show. 57:30
  • Who are some influencers that she likes right now. 1:02:24
  • What she’d tell her 25 year old self. 1:09:23

Right click here and save-as to download this episode to your computer.

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Episode 13 of #AskGaryVee: Gary mentions that SnapChat will be HUGE in 2016

Cliff Ravencraft’s guide to SnapChat:

Marie Forleo and Gary Vee talk about the future of Social Media Marketing (ca 2013):

Smart Passive Income Podcast Session 215 – How to Keep Up With Your Editorial Calendar (and How to Get Ahead):

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Thanks for Listening!

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Cheers!