The phrase “I’d walk in 5 ft snow and blowing winds BOTH WAYS to school!” or something similar is a pre-internet meme that many of us think of when we think of stories from our grandparents. This generation, dubbed the “Greatest Generation” saw tons of changes in their lives – from civil rights to electricity and TV in every house. Over the years, technology changed the way they lived, worked, and even played.

Unfortunately, with each passing year, there are fewer members of this generation around to share their wisdom.

Today’s guest, and regular cohost of the show, Veronica Kirin made it her goal to get perspectives from this generation about something we all take for granted today: technology.

By chronicling more than 8,000 years of life lived, driving 11,000 miles across more than 40 states, she accomplished this goal.

In today’s conversation, we’ll be talking to her about how it all went down and some of the things she learned from the experience of publishing her first book.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

What attracted Veronica to becoming a thought leader? 7:26
How did the rebranding of her company go? 10:24
What platform has she struggled with getting into as she’s building her brand? 12:21
Why did she opt to write a book when many people’s preferred format is video or audio these days? 14:36
Is there anything she would have changed in making the book as she’s finished the project? 18:04
What actually triggered Veronica to pursue writing the book? 19:36
How did she come up with the list of individuals she wanted to visit? 23:19
Was her Kickstarter campaign a success? 25:00
How did the knowledge of all the stories she heard changed her perspective on how we’ve changed as a culture? 27:59
How can we be more intentional in our use of technology? 31:30
What’s on the horizon for Veronica in the near future? 45:08
Which books are her favorite books to give or tell others about? 48:32
Something she’s been learning about and wanting to implement more? 52:37
If she could, is there any business she would want to magically have? 53:43
What’s something that would horrify a person from 100 years ago? 54:31
How can someone be a difference maker in their community? 55:39

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ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

SHOW NOTE EXTRAS:

Your Grandmother Uses Technology Better Than You
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Why This Work is Important

Self Care Through Scaling

You Don’t Work for Henry Ford

Thanks for Listening!

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Cheers!