Career or goals in life. Just have to have faith that it will happen for you!

social influencer

Rohan Kale – So You Want to be a Social Influencer?: A Look at Social Media Marketing in 2020 and Beyond (AoL 179)

/by

Today, more than ever, videos play a large part in social media marketing. If you have a goal of becoming a social influencer, there’s a pretty good chance you’ll need to know how to not only make but produce good quality content to attract people to be part of your audience.

Here’s the catch, though. Not all business owners want to be social influencers. In fact, many business owners might prefer to stay out of that particular limelight because they feel that it would take even more time to make that extra content. Time they could be spending doing what works and less experimenting with new content.

So how does someone who prefers to work their craft and/or work 1 on 1 with their clients, find the time to create and edit this new content?

Well, truth is, they need to bring in someone who has a proven process to attract the right type of audience.

Our guest, Rohan Kale, fits the bill. Personally, I call him more of a social media marketing architect. Not only does he has the process down, but like an architect, hires out the in person work to local videographers.

It’s a really fascinating business model.

In this session, Andy and I learn how he got started in business and what about his approach makes his process a winner today and in the future.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Rohan’s choice to go to business school eventually lead to starting his own business? 14:31
  • When it comes to building a business, is it worth becoming a social influencer first or should it be a focus in fortune? 20:17
  • How can someone increase their lead generation with a limited budget? 22:00
  • How do you shift the thought of online marketing being a gamble to a one where you know it has a given ROI? 25:18
  • What factors should a business owner consider when they’re determining whether to stay localized or go global with their marketing? 26:48
  • For someone who has an in person based business, how does Rohan make his business work from the other side of the world? 29:39
  • What mistakes does Rohan commonly see with those who want to be a social influencer? 31:40
  • What are three tips he’d recommend to those who are looking to expand their reach and influence? 33:10
  • How has the pandemic affected his business? 38:16
  • What is one song, one book, and one film Rohan he’d add to the curriculum in school? 39:53
  • What’s the best advice he’s ever received? 46:25
  • What new belief, behavior, or habit has most improved his life? 47:35
  • What is something people don’t realize is a huge waste of money? 49:14
  • How can someone be a difference maker in their community? 51:33

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Rohan Online: Website, Facebook, LinkedIn, Twitter, YouTube
Cohost: Andy Dix
Powered By: Fizzle (Start get started for free today!)
CBS Sunday Morning Story on the Workplace
Pursuit of Happyness (Will Smith)
Conversations with God by Neale Donald Walsch
Bollywood Music videos mentioned by Rohan: Dilko Ko Tumse pyar hua and Yaaron
Malhari – My go to Bollywood music video

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Introduction to Rohan’s Agency

The Basics of Video Marketing

How to Create Your LinkedIn Profile

How to Pivot in Adversity

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

greater success

Dr. Ryan Gottfredson – Unlocking Greater Success – How We Can Move From a Fixed Mindset to One of Growth (AoL 178)

/by

When we have the discussion about achievement and having greater success, many times we go straight to tactics and tools as the answer. Or, if we know better, maybe we’ll take a look at our vision and mission and see if it needs to be tweaked a bit.

One thing we often skip over, however, is our mindset. As we’ve been learning in the show recently, mindsets can be seen as the lenses we see the world in. And there’s a lot of talk about going from negative mindsets to more positive alternatives.

Most of the time, though, this has been a bit of nebulous concept. Especially, when we don’t know where we’re currently at and how we can improve from there.

However, in this session, our goal is to bring that conversation down to reality a bit.

Our guest, Dr. Ryan Gottfredson, has spent over five years looking at the knowledge and data on what it means to go from good to great when it comes to mindsets. And what he’s found is that mindsets can actually be quantifiable.

Through his assessment and book, Success Mindsets, we have a way to find out where we’re at in our positive and negative mindsets and have a plan to move all our

If you’ve been searching for an assessment to help you get more clarity on where you should go in your self development journey, this is a great place to start.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Ryan end up in the Organizational Behavior field and later looking at mindsets? 10:06
  • Why does he look at mindsets versus personalities? 13:44
  • What are the four opposing mindsets that we can encounter in the world? 16:57
  • How do the results of Gallup’s annual poll on leadership tie into Ryan’s research? 21:42
  • How do we as leaders become the better version of ourselves so we can inspire our followers to be their best? 24:04
  • Is there a way to make sure we don’t fall into self protective stress and keep in a growth mindset? 26:03
  • What exercises can someone do to keep them in a growth mindset? 29:09
  • Does Ryan feel that his new growth mindset is his new default setting or will he have to continue to reinforce it over time? 32:50
  • What role does a coach play in helping someone improve their mindset? 35:37
  • What benefits can someone expect from reading Ryan’s book “Success Mindsets“? 36:43
  • When it comes to the word agile, what does it mean at the individual level? 38:16
  • What has Ryan been doing as part of his pandemic pivot? 41:58
  • How infectious are mindsets when it comes to other people? 43:43
  • What are Ryan’s top 3 favorite books he gifts or tells others about? 45:24
  • When you become overwhelmed or unfocused, what does he do? 46:49
  • If he were to run a business or do a job for a day that he’s currently not, what would it be? 47:51
  • What’s the smallest decision Ryan’s made that’s had the greatest impact on his life? 48:31
  • How can someone be a difference maker in their community? 49:39

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Ryan Online: Website, Facebook, LinkedIn, Instagram, YouTube
Cohost: Andy Dix
Powered By: Kennected (Save $500 on your onboarding call by using this link!)
Andy’s Interview of Mel McMahon
AoL Interview with Chris Tuff
Viktor Frankl – Man’s Search for Meaning
5 Minute Journal App
Bonds that Make Us Free – Terry Warner
Creativity Inc – Ed Catmull
High Performance Habits – Brendon Burchard

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

The Power of the Collective Mindset Report

Introduction to the Digital Mindset Coach

Ryan is Interviewed by Sagi Shrieber

Ryan’s Interview with TJ Hoisington

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

safe neighborhoods

Dale Brown – Creating Safe Neighborhoods – Why Knowledge of Self Defense is Vital to a Free Society (AoL 177)

/by

During the civil unrest of 2020, there’s been a lot of talk about how to create safe neighborhoods for everyone. However, this isn’t a new topic by any means. In fact, it’s an issue that many cities have been dealing with for a number of decades.

For example, here in Indianapolis, we’re way ahead of the curve when it comes to homicides for the year. It’s only June and we have had over 100 people killed. This curve has been rising year after year.

Add to that the frustration people have with law enforcement and the systems in place for their accountability, and it only makes sense that there’s protests.

However, where many people draw the line is when those protests turn to violence. When protests turn to riots, that’s where the message starts getting lost.

So, if people want to make a change for the better, wouldn’t it make sense that they do so in non-threatening manner?

This session’s guest, Commander Dale Brown of the Threat Management Center in Detroit, MI, believes that’s the case. On top of this, through his experience of over 25 years, he also believes that when people know a bit about self protection, crime in neighborhoods tends to go down.

In this session, Veronica and I learn why this is the case, and what society can do to erase the man made construct of race all together.

If you’re a peace loving individual and have wanted to have your voice heard, then perhaps Dale’s message is for you.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What drew Dale to Detroit to teach the east side community how to defend themselves? 8:08
  • When lots of people were leaving Detroit during the recession, why did Dale stick around and continue to develop the Detroit Threat Management Center? 12:04
  • How does Dale see Detroit’s current renaissance playing a part in the rather peaceful protests they’re seeing? 19:50
  • Since race is a manmade construct, what are some steps we as a society can do to get rid of it? 30:44
  • How has Dale had to pivot during the pandemic? 35:11
  • What are three books he gifts to others or tells them about? 39:23
  • In the last few years, what’s something Dale’s started saying no to and why? 40:11
  • What is something that’s $100 or less that’s changed his life? 49:02
  • Is there anything he believed as an 18 year old but now realizes is completely inaccurate? 49:46
  • How can someone be a difference maker in their community? 51:17

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Something’s Off with Andrew Heaton Ep. 33 | Dale Brown Doesn’t Need a Gun | Guest: Commander Dale Brown

Something’s Off with Andrew Heaton Ep 69 | Race as a Social Construct | Guest: Commander Dale Brown

Introduction to the Threat Management Center on The Rock Newman Show

Threat Management in Startup Societies

Dale Brown – Detroit Threat Management Center – FULL CLASS at Anarchapulco

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

getting ahead

Greg S. Reid – Ok, Now What? Tips For Getting Ahead in Life and Business After the Pandemic (AoL 175)

/by

As the world heads back to a post pandemic normal, more people find themselves wondering about getting ahead of the new status quo.

As we move forward, once again many people are realizing (again) the future is uncertain. Just like security was a big concern after 9/11, corporate wellness is going to be a huge topic moving forward. Corporations, being the relatively static entities they are, prefer to have all their ducks in a row. The more predictable the future is, the better they look to their investors.

So one would think that part of the new status quo is going to be maintaining a healthy workplace and workforce. Is a business capable of properly reacting to potential future waves of this (and other) diseases?

For us creative entrepreneur types, we know that with uncertainty comes big opportunity. So that’s why in the last couple of months, my business partners and I have been working on starting a wellness consulting business.

If the corporations want to go digging for gold ( in wellness), then we’re more than happy to help them find the tools they need.

Even if you don’t have the expertise to capitalize directly on the new status quo, there will be more than enough room for to indirectly capitalize on it.

For example, perhaps you’re an artist. Is there a way for you to use the technology everyone has become accustomed to using to get more people around your work? (Yes, virtual art shows…)

As we speak with this session’s guest, Greg Reid, Veronica and I learn a little bit about the mindset he’s used in getting ahead himself – now and in the future.

If you’ve not heard from Greg before, then today might be one of those days which changes the trajectory of those that follow.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Greg get in a position where he was able to capitalize on opportunities when they came along? 8:50
  • What has having connections done for Greg? How can someone start getting ahead by building strategic connections? 17:46
  • How does he stay relevant to all the people who’s in the Switchboard? 21:48
  • From Greg’s perspective, why is good etiquette and preparedness so important to success? 24:07
  • What behaviors should people work on if they’re serious about building their own dream or an empire? 27:13
  • What’s Greg excited for in 2020? 35:23
  • Who are his current top 3 influencers who have helped him get to where he’s at today? 38:54
  • What gift does he like giving others? 39:57
  • How can someone tell the difference between a Credible Source vs someone who’s trying to fake it until they make it? 42:18
  • What’s advice out there is a disservice to youth? 43:21
  • What would be found in the “Guide to Being a Creative” handbook? 44:36
  • According to Greg, what’s it mean to live a life of Abundance? 46:07

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Greg Shares the Success Equation

Greg’s Personal Library

Jeff Binder’s Presentation at Secret Knock

Wake Up and Crush It Teaser

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

practicing mindfulness

Kelly DiNardo – Practicing Mindfulness in an Uncertain World: What Yoga can Teach Us about the Next New Economy with Kelly DiNardo (AoL 173)

/by

In a an usual time like we’re going through right now, it’s easy to be hyper responsive to everything that’s going on around us. Practicing mindfulness is probably the last thing many folks are thinking about. In fact, I’d go on to say that many people are doing the opposite – they’re in a constant state of panic. They’re still focused on what we’ve been through, not where the world is going.

But can you blame them? Many who were hanging on a thread from their day job have found themselves in a lot of hurt right now. Even small business owners and farmers find themselves having to do things they never thought they’d have to.

What I’ve personally found out is this. If we can manage our stress in stressful times, then new solutions and new ways of looking at the world come more readily. We have to give ourselves room to find our own pandemic pivot. (Plus it always seems to me that survivors in zombie movies tend to see what the masses are doing, and do the opposite!)

In this conversation with Kelly DiNardo, we learn about a time where she herself had to pivot earlier in her career. While it wasn’t convenient at the time, it sure did prep her for future times of adversity.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What was Kelly’s “A-ha!” moments when it came to practicing mindfulness? 11:22
  • What was the process like for Kelly in putting together her Yoga business? 17:37
  • How does she find time to manage her two completely different businesses? 22:13
  • Based on how she runs her business, what opportunities has she seen to grow and expand her business? 26:54
  • What are her thoughts when it comes to achievement vs feeling shut in and scared during the pandemic? 33:13
  • Even though we’re dealing with the pandemic in 2020, what is Kelly still excited for this year? 39:24
  • What are Kelly’s top 3 influential podcasts she listens to? 41:23
  • In the last few years, is there something specific she’s learned to say no to? 42:35
  • Is there an issue more people should be talking about right now, yet hardly anyone is with the pandemic? 43:16
  • What’s a tip for traveling? 44:42
  • How can someone be a difference maker in their community? 48:02

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Kelly and Amy with Rosie Acosta on Practicing Mindfulness

Shannon Crow interviews Kelly on the Connected Yoga Teacher

Fit Bottomed Girls Podcast interview of Kelly and Amy

Sarah Boxx interviews Kelly on the No Labels, No Limits Show

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

entrepreneurial mindset

Joe Trodden – Dissecting the Entrepreneurial Mindset – Why It Takes More than a Visionary to Achieve Great Things (AoL 172)

/by

When it comes to the entrepreneurial mindset, most of the time we hear topics that the new business owner needs to know. It’s great to know that there’s so much support for folks new to the game. In fact, people like my unofficial mentor Pat Flynn and the crew over at Fizzle have made decent livings on helping these folks. (Which I admire because it’s really hard to grow a reputation in this market segment. The market is already saturated and many folks don’t or can’t pay at this stage in the game.)

However, there is market for entrepreneurs and business owners who have had a bit of success. This is the scaling stage – the stage that Veronica, Andy, myself, and previous cohosts of the show specialize in.

And depending on how they’ve grown the business to this point, the way that they’ll continue to grow is more than likely completely different than what got them to that level of success.

In today’s chat with Joe, Veronica and I are reminded that different personalities can build a business so far. It’s when you bring other complementary personalities to the table that you can obtain true greatness.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • How did Joe find himself working in the mindset space? 10:12
  • What are some of the mental blocks Joe finds himself helping entrepreneurs with? 15:57
  • What major shifts should business owners take to see their business in a new light? 21:30
  • Is there a way for someone who’s had greatness to setup a system of making decisions to keep on that path of success? 30:39
  • What makes Joe excited for this upcoming year? 37:55
  • What one song, one book, and one film would he add to the world’s curriculum? 42:17
  • What’s something about entrepreneurship in the future that he’s excited about? 43:35
  • What message is a disservice to youth? 44:47
  • Is there something which costs under $100 that has changed Joe’s life? 46:12
  • Which decision has he made that’s had the largest impact in his life? 47:05
  • What one thing would he like to do in his life that no one knows about? 48:14
  • What’s it mean to live a life of abundance? 50:16

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Joe Sharing about Instructing on Toppa

Joe featured with Joshua Smith of the GSD Mode Podcast

Denise Walsh Interviews Joe

Joe’s interview with Larry Roberts on the Readily Random Podcast

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!

business marketing

Devin Johnson – Automated Business Marketing the Right Way: Why Leading with Relationships is Ideal When Making Sales (AoL 171)

/by

Business marketing online is still a bit of a mystery to many business owners. Especially when it comes to LinkedIn.

In the past, we’ve had interviews with LinkedIn marketing experts Myr Bacun and AJ Wilcox about building groups and advertising on the platform.

Those are great and cool strategies on their own, and I know they work. But it seems that whenever I go to LinkedIn, I’m always being blasted by 3 to 5 messages saying “Hey, nice to connect! Seems we know similar people. Do you need help with…?”

Have you felt that way?

As this session’s guest, Devin Johnson puts it, it’s simply not the way to do long term business. You lead with relationship first.

So in this interview, we’ll learn how Devin and his company Kennected are righting the ship when it comes to making meaningful connections online.

Enjoy!

SPECIFICALLY, YOU’LL FIND OUT MORE ABOUT:

  • What were the early years like of being an entrepreneur for Devin? 11:59
  • How’d Devin eventually get into marketing? 16:22
  • How did it occur to him he could create a program to do things he found himself repeating in his marketing? 22:45
  • What are some of Devin’s do’s and don’ts when it comes to marketing? 28:28
  • If he knew what he knows now when he first started, what would he have done differently? 33:11
  • What’s on the horizon for Devin? 34:11
  • Who are his top 3 favorite influencers? 37:55
  • What’s a documentary that people should check out? 39:18
  • What is something he’s become good at saying no to? 39:58
  • Is there something under $100 that has changed Devin’s life? 42:41
  • What’s the secret to achieving personal freedom? 44:37

ITEMS and PEOPLE MENTIONED IN THIS EPISODE:

Right click here and save-as to download this episode to your computer.

SHOW NOTE EXTRAS:

Intro to Using Kennected to Grow Your Business w/ CMO Elliot Drake

Kennected Training Video with Elliot

Andy Mork shares his Experience using Kennected

Zack Hesterberg Shares his Experience with Kennected

Thanks for Listening!

Thanks so much for joining us again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for The AoL Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them.

If you have any questions feel free to email them over via the email mentioned in the show or by our contact form.

And finally, don’t forget to subscribe to the show on Castbox, iTunes, Stitcher, PodBean, and/or Google Play Music. It’s absolutely free to do so.

A huge thank-you to you guys for joining us!

Cheers!